Web Videos are Proven to Drive Results

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Whether you’re a global brand, a local institution, or somewhere in-between, interactive marketing is all about results. Web videos are shown to have a direct effect on conversion activities on your website.

Things to think about:

* Evaluate conversion rates per links
* Estimate the real dollar return of using video
* Measure how web-features incorporating rich media correlate to conversions so you can promote more of what works

To learn more visit:
http://www.dynamiclogic.com/na/research/btc/

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